Perception and attitude toward Beijing’s world heritage tour among British tourist
Introduction – To be summarised. Do not write useless point to the topic of research.
Research Rationale – Write the theoretical perspectives to explain “why”. Do not reference the quote only. You rationale must explain what the problem you are researching is and be specific about what you are trying to achieve.
Literature review – Link with the case study “Beijing”. Don’t be quite descriptive.
Choose a relevant case study – Remember to leave the case studies and examples for the main body
Create 4 Aims and Objectives and a theoretical framework. They have to be linking to each other.
Some concepts that may be useful: tourism perception, media influence, crisis management. You must find how to combine these and make it a workable dissertation. The literature review should explore all these concepts from a theoretical perspective – The case study should not feature in this section.
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